JB or Justin Bieber (officially referred to as Insidious Ruin) is one of the most common enemies thatAlice and PewDiePie must face during Alice: Madness Returns.


The bodies are composed of ruin, similar to most enemies Alice will encounter in the game, and is bound to a large engine which produces extremely small amounts of smog, which Pewdie also mistakes for a jet-pack, and later complains over the unavailability of the "jet-pack." Similar to most enemies found in the game, particularly in the later stages, it contains the gutted face of a child's doll attached to the front.

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